Sponsorship Information

All of PoppingCorks.com content and services are free, and it has a well differentiated position as "The Internet's Wine Review Directory." Consequently, it is a valuable site for North American and international consumers and those who influence their decisions including:

• wine experts
• wine writers and reviewers
• professional wine and spirits buyers for restaurants, hotels and related establishments
• government alcohol control commissions.

This site is a new medium to build brand and promote specific products and services. It can contribute to the marketing programs of a variety of corporate sponsors focused on North American and international consumers - of particular interest to not only major wine and spirits companies but also other major corporations focused on the consumer (e.g., financial services, automotive, telecommunications, travel and tourism, and consumer electronics.)

In addition to brand building and product promotion, PoppingCorks.com offers excellent opportunities for marketing research. Specifically, through sponsorship of the Site, the site survey question and the weekly Newsletter, WineSpotting, marketers can conduct research in into elements of marketing plans including:

• Advertising creative
• Product and service names
• Logos
• Positioning statements/tag lines
• Special promotions.

To learn more about the key elements of current sponsorship opportunities, email sponsors@poppingcorks.com to arrange a strictly confidential discussion and to obtain access to the sponsors' area of the site.